This package is all about empowering franchisees with the right tools and resources to effective lever from head office marketing and maximise promotional opportunities in their local area.
– Targeting Local Customer Profiles
– Defining Local Value Proposition
– Goal Setting
– Develop Local Area Marketing Strategy
– Twelve Month Local Area Marketing Plan
– Local Area Customer Engagement Strategies
– How to Evaluate & Refine Your Marketing (getting bang for your buck!)